At the time of birth of the Internet site was a collection of web pages related links. Sites should differ, make an impression on the user. In those days have internet access in the main Serious people with an intellectual mind, and therefore the content of websites focused on the meaning of the text, and only then to design web pages. After all, intellectual – the main thing is content, and all there Pictures, cartoons it distracting. World Wide Web was getting all the new users. As it was in all cases of new lands – after the adventurers and fanatics pulled merchants. It was found that the world Information web advertising has the qualities and trading platform.
And in fact, one that erases the distance and borders – in this sense, the properties of the Internet is unique. In sites are valued rather different. Do we need merchant there any new ideas and discoveries that can not be applied to life? He wanted a website as a means of persuasion buyer. If the text is the one who convinces him to buy goods or services, meaning it is desirable to have a smaller the main thing – to convince entice, inspire no doubt. Semantic load in this sense, no longer has the same importance.
But web design – comes to the fore. After a bright picture is stronger than any words out there, some black and white mess filled with errors, contradictions doubts and misconceptions. Changed and the way people build a site. Whereas previously there was a question – where to get as many prisoners in the text of the thoughts to fill at least a few Web pages, but now is another matter.